With paid social delivering diminishing returns and media plans dominated by the same handful of names, marketers are ...

Marketing for gambling brands has changed quickly over the past few years. What was once focused on posters in shop windows ...

FIZOOKA The old mentos in a coke prank has never gone flat. I did it, my kids do it. So kudos to mentos for taking something cross generational and giving it some futuristic fizz by creating the ...

WPP is certainly giving this AI business its best shot, launching Open Intelligence, which it dubs the advertising industry’s ...

With a growing 3.3 billion gamers in the world, the gaming industry has moved beyond its traditional sphere in communication.

The merger between Vodafone and Three UK has just been sealed, creating what it claims is the UK’s largest mobile network ...

KFC relaunched its rice bowls this year, and this new work from Mother concedes that it’s the one dish that really can’t be ...

It’s mere days until the ad industry decamps to the south of France. Cannes Lions is a time to celebrate world-class ...

Johnny Hornby's agency has had an interesting nomenclature, beginning life as Clemmow Hornby Inge (Clemmow and Inge were ...

Lloyds Bank is running a new campaign for its Premier account (the one they charge for) via Publicis Groupe (fairly recently ...

The future of contextual advertising isn’t arriving on a slow drip but rather barreling toward us like a freight train.

Müller Bliss sends up the tropes of luxury advertising for a new campaign in which online reviews from superfans provide the ...