“Heroes of Goo Jit Zu is a natural fit with the Man of Action experience and expertise. Our conversations with Moose made it ...

Mattel’s Tara McGrath, Spin Master’s Mike Bisogno, and Freeman PR’s Amy Friedland join the innovative community for toy ...

Just in time for holiday shopping, The Toy Book’s consumer-facing sister publication, The Toy Insider, has unwrapped the top ...

Australian animation studio Pixel Zoo, a subsidiary of MGA Entertainment, has teamed up with brand management house Liquid ...

As the hunt for new action brands continues, Toikido is teaming-up with Jellyfish Originals on a new property, Battalor.

In 2022, Radio Flyer added its first 3D printer to its Prototype Shop. Since then, the printers have become an integral part ...

The NRF believes that digital sales through e-commerce sites will rise between 8-9% this year following a 10.7% spike last ...

In line with Hello Kitty’s 50th anniversary celebration, MGA Entertainment has launched the MGA’s Miniverse Make It Mini Food ...

Throughout the country, independent toy retailers are preparing for Neighborhood Toy Store Month (NTSM), the annual ...

Lifestyle brand Miniso has unveiled an exclusive Harry Potter collection with over 500 products and a special pop-up in Hong ...

Crayola Studios and Hallmark are celebrating Rainbow Brite’s 40th anniversary by relaunching the pop culture icon with a new ...

Naruto Shippuden becomes More Than Meets the Eye with a new Transformers collaboration with Hasbro. Full set now on preorder ...