Publicis Groupe’s U.S. media arm has acquired performance-focused digital marketing agency Dysrupt, according to a press release shared with Marketing Dive. Financial terms of the transaction ...

Publicis Media U.S. has acquired Dysrupt, a performance-driven digital marketing agency focused on paid media, creative and measurement. No financial terms were disclosed. Impact Advertising ...

Numbers like that would also put Publicis back into the challenger position, which isn’t necessarily a bad development, Sadoun said. “Being in the challenger seats pushed us to be bold and disrupt our ...