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Consumers sought out deals, but inflation didn’t really tamp down demand during the season, according to the latest figures from Adobe Analytics.

Publicis Media U.S. has acquired Dysrupt, a digital marketing agency focusing on paid media, creativity, and measurement. The financial terms of the deal were not disclosed. Dysrupt’s proprietary ...

Central to the deal is Dysrupt’s proprietary Impact Advertising System solution that is focused on optimizing media, creative ...

Hello there, and welcome back to Agency Brief. This week, we take a look at Colle McVoy’s new No. 2 and Publicis Groupe’s ...

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Publicis Media U.S. has acquired Dysrupt, a performance-driven digital marketing agency focused on paid media, creative and measurement. No financial terms were disclosed. Impact Advertising ...

Publicis Groupe has merged creative networks Publicis Worldwide and Leo Burnett to form new creative unit Leo, per a press release. Leo includes about 8,000 creative employees from Leo Burnett and ...

Apple expert Thiago Derminio has shared a set of tricks that can double your iPhone’s battery life. These tips address settings and features that drain the battery by running in the background.

Generative artificial intelligence (AI), its influence on automation and a growing need for multifactor identification solutions are dominating advertisers’ thoughts as the industry begins 2025, ...

Amazon Retail Ad Service shows the e-commerce giant extending its proven solutions to other retailers that want to get in on a lucrative market without the costly and complicated process of standing ...