However, when you buy something through our retail links, Condé Nast may earn an affiliate commission.If Black Friday usually means an add-to-cart frenzy of items you’re not even sure you’ll like after 48 hours,

Experts say fraudulent sites and ads remain a pervasive issue. "Many of the scam sites are short-lived campaigns, so it's an ongoing effort to identify new sites," Ilya Volovik, director of Recorded Future Payment Fraud Intelligence, told CBS News. "Some of the longer living scam sites change their 'sales' advertisement based on a holiday."

The Wayfair Black Friday sale just kicked off, with more than 1,000,000 deals on furniture, decor, and storage. Shop top brands like Kelly Clarkson Home, Joanna Gaines’ Magnolia, AllModern, and more f