A recent discussion among members of the INMA Product & Tech Initiative advisory council brings forward pros and cons of ...

Considering the growing popularity of AI tools used for creating content, images, and videos, the concern about widening ...

Reluctant Audiences for Journalism” shares thoughts on what news companies can learn from reader response post-U.S. election.

Collecting and analysing social media data on top-performing posts, audience engagement, and even less successful efforts is ...

Personalisation efforts on the front page of Schibsted titles have grown subscriber click-through rates by 25% and engagement ...

The Subscriptions Town Hall will look at how the news media industry was affected by the events of 2024 and what companies ...

“In a bid to improve content discovery, the Times is updating the way readers find stories, sections, and products in its app. While users land on the Today feed and can scroll through stories as ...

In 2023, ECData, the data journalism unit at the Peruvian newspaper El Comercio, revealed that, on average, almost 30 ...

The adoption of Artificial Intelligence (AI) in recruitment has revolutionised the way organisations attract, evaluate, and ...

Evolving from print looks like designing an experience for consumers who interact with both print and digital products, including harmonising advertisements and separate calls to subscription. “Moving ...

Late to the personalisation journey, The Hindu feels lucky in a way that they were able to bypass a lot of the time and effort it takes to build recommendation engines. Chief Product Officer Pundi ...

News publishers are expanding their offerings and leveraging their existing content in new ways to attract subscribers — and keep them. “The New York Times in the latest financial report for the third ...