The new NIL system was a game-changer for many college athletes, allowing them to profit from their Name, Image, and Likeness ...

The University of Hawaii Athletics Department is asking state lawmakers for millions of dollars more for its budget next year ...

President Donald Trump called into 'The Pat McAfee Show' on Veterans Day and talked about Nick Saban and the future of ...

The College Sports Commission says it has approved 12,175 name, image, and likeness deals for athletes, totaling $87.5 ...

Michigan State athletes want to capitalize on their opportunities, a challenge that can be compounded by gender and sport.

Members of the Penn men’s basketball community, including Athletic Director Alanna Wren, reacted to reports of the team’s new ...

The NCAA formalized bylaws addressing name, image and likeness ,including new standards for prospective high school and ...

NEW: Hollister has inked multiple NIL deals with College Football stars⭐️ Florida QB DJ Lagway, Florida State QB Tommy Castellanos, Michigan QB Bryce Underwood, Texas EDGE Colin Simmons, Texas A&M CB ...

Furthermore, a student-athlete also loses endorsement payments if he quits. Curry Sexton, a former K-State wide receiver who ...

When Norse fans watch or attend a Northern Kentucky University sporting event, OneHolland Group wants their beverage of ...

As Wisconsin AD Chris McIntosh sticks with Luke Fickell and sees potential in the NIL space, here's how competitive the ...

Robert Sullivan, the first general manager in Rutgers basketball history, signed a two-year deal that runs through the ...