Logie Inc. has released a new whitepaper showing how traditional creator selection drives ROI loss and how AI precision ...
Advertisers will get programmatic buying, campaign optimisation tools and performance data, including impressions, audience ...
For years, interactive CTV advertising was the star of industry demos – promising, flashy and mostly theoretical. In 2025, ...
The year in Adtech captures the platform launches and partnerships that reshaped the Middle East’s adtech landscape in 2025.
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