A report details 600 brand activations on Roblox across categories including toys and sports, up from around 400 in 2024.

Roblox has expanded its advertising platform as part of its efforts to position itself as a core marketing channel for brands ...

The platform introduced “Homepage Feature” in closed beta, and expanded programmatic access via Amazon DSP, Liftoff, Index ...

Roblox has announced a major expansion of its advertising platform, strengthening its position as a destination for brands ...

Roblox shares held steady as investors digest a Super League acquisition tied to Roblox marketing and Roblox's new age-check requirement for chat access.

The cosmetics company seeks to attract Gen Alpha and Gen Z shoppers in the gaming universe with avatars that reflect their ...

Execution of Ownership Strategy to Drive High Margin Growth and Expand Brand Partnership Revenues SANTA MONICA, Calif., Jan.

Here’s a stat that might shock anyone who isn’t the parent of a Gen Alpha kid: As of October 2025, online gaming platform Roblox boasted more than 151 million global daily active users. For ...

Johnny Carson made dignified exit from 'Tonight Show' after enduring years of 'SNL' mockery Man does DNA test on "weird ...

TD Cowen lowered the firm's price target on Roblox to $70 from $77 and kept a ‘Sell’ rating. ・Roblox in a blogpost on Tuesday ...

Microsoft emerged as the most impersonated brand in phishing attacks in the fourth quarter of 2025, overtaking Facebook, as ...