Installed as an outsider, he engineered a comeback, shifting the company’s focus from a waning mainframe computer business ...
He changed the culture and found a new business mission for the storied company that had fallen on hard times.He died Saturday at age 83.
Gerstner joined IBM from RJR Nabisco in 1993 to rescue the company at a time when it was reporting multibillion-dollar annual losses and oversaw a regimen of job cuts and plant closings as he slashed ...
The company looked to be in an unfixable decline when he took over in 1993—and changed its focus from hardware to services.
In April 1981, the floor of the West Coast Computer Faire in San Francisco was crowded with hobbyist tinkerers, engineers and ...