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A significant increase in Crave’s direct-to-consumer (DTC) subscribers was a large driver for Bell Media’s operating revenue uptick in Q2, as reported in BCE’s quarterly results released Thursday ...

It’s no secret that Canadians love their sports. Although many of the biggest professional leagues took a slight pause due to the pandemic, Canadian fans have remained loyal and interested in their ...

You just have to have a quick look around to see that Canadians spend a lot of time on their mobile phones. A new study from OntarioCasinos.com discovered that the average Canadian will spend 70.46 ...

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While smartphones may soon be in the hands of half the population globally, Canada is already ahead of the game according to new research by Amsterdam-based firm Newzoo. According to data compiled ...

There’s got to be something in the water at Rethink. Once again, the agency cleaned up at Cannes, taking home a pride of Lions. And just as the festival was winding down, on Friday, two of their ...

More Canadians than ever are reading newspapers in print or digital formats thanks to increased access to news content through digital platforms. Readership is strong across all demos and, contrary to ...

The results are in for the top-rated Canadian shows on linear TV for the year of 2023. Season nine of CTV’s The Amazing Race Canada led the pack as the highest-rated Canadian series of the year, with ...

Starbucks is boosting media investment and diversifying its media mix to ensure the brand remains top-of-mind for Canadians. Its new campaign, “It’s never just coffee,” highlights the coffeehouse’s ...

TD is making it as easy as possible for customers to find out about Easy Trade, its new mobile investment app – thanks to a major campaign that aired during this year’s Super Bowl and which is being ...

For years, brand safety has been treated as a red flag in Canadian media buying, particularly when it comes to advertising alongside politics, crime or global conflict. Intuitively, marketers assume ...