With over 18 years of experience across FMCG companies including Mars Wrigley and Unilever, Kandhari joins Wellbeing ...

New Delhi: Diljit Dosanjh’s upcoming film Sardaar Ji 3 has triggered a social media storm, not for its storyline, but for ...

The acquisition adds capabilities in customer experience, behavioural research, and pack testing across France, the UK, and ...

The decision comes amid growing user complaints about large, attention-grabbing ads, such as 1.91:1 image carousels and ...

PepsiCo's 7UP unveils an AI-powered musical logo designed to enhance emotional connection and brand recall across its ...

Project Drone will harness behavioural finance algorithms, vernacular-first interfaces, and institutional-grade tools adapted ...

The campaign, created with Bombay Locale, uses the theme ‘It takes time’ to reflect Zoho’s long-term approach to product and ...

Product combines Lumen Research eye-tracking with IAS impression level data for social attention measurement on Snapchat campaigns within IAS signal ...

Before joining VML, Olety was at BBDO China, where he led creative teams for clients such as Mars Wrigley, Visa and ...

Amul remains India’s top food brand, while Adani is the fastest-growing, with an 82% surge in brand value. Tata leads as the ...

Canada’s 3% digital services tax, set to take effect Monday, applies retroactively and is expected to leave major U.S. tech ...

Britannia Good Day and Parle Monaco share shelf space in a limited-edition Pride Month pack designed to reflect allyship, representation, and inclusion ...