That’s the power of agentic AI: It scales intuition, turning raw data into human-like responsiveness. Used responsibly, it ...

The opening scene of Jeep’s AI-generated commercial may look real to some and uncanny to others. Regardless, it has generated ...

“Your marketing team doesn’t need more hands it needs more brains that never sleep.” That’s the blunt reality emerging as ...

AI has become a central part of how marketing teams work, but the results often fall short. Models can generate content at scale and summarize information in seconds, yet the outputs are not always ...

For decades, marketers have been chasing the holy grail of marketing – the perfect ability to get the right ad to the right ...

Ultimately, AI enables loyalty programs to operate at a micro, highly personalized level, using historical data to drive ...

Enterprise marketers struggle with fragmented AI initiatives. Learn how orchestration, governance, and integration frameworks ...

In December 2025, the FMLS industry panel in London delved into transformative developments in fintech marketing, emphasizing ...

Adobe discusses the roadblocks to widespread AI adoption in marketing; the company’s diversified, human-centered approach to AI; and the next wave of AI innovation: agentic AI It’s no surprise that ...

AI is rapidly becoming a must-have in every modern marketer's tool belt, helping teams to do more with less. This shift couldn't come at a better time, as marketers today are under pressure to drive ...

Stock prices for advertising companies have taken a beating in 2025, with artificial intelligence threatening to change how ...