Mattel Looks To Change Its Toy Story —Again— After A Losing Chapter

After reporting financial results that disappointed investors, Mattel is leaning into digital gaming and entertainment strategies.
Licensing.biz

Mattel and Disney renew multi-year global licensing agreement for Toy Story

The agreement extends Mattel’s global licensing rights to develop lines for Toy Story across Action Figures, Vehicles, Radio Control, Games and Plush. Mattel has announced that it has renewed a ...
Seeking Alpha

Mattel renews Toy Story licensing deal with Disney

Mattel (NASDAQ:MAT) shares were nudged higher after the toy maker announced the renewal of its multi-year licensing agreement with Disney (DIS) in celebration of Toy Story's 30th anniversary and the ...
Morningstar

Mattel, Disney Extend Licensing Deal for Toy Story Products

Mattel and Walt Disney renewed a multiyear licensing agreement for new products tied to the Toy Story franchise. New products will commemorate Toy Story's 30th anniversary and the upcoming release of ...