Morphology addresses the structure and formation of words while inflectional paradigms represent the complete set of forms a lexeme may take to convey grammatical distinctions. In recent years, ...

Deshpandé, Rohit. "'Paradigms Lost': On Theory and Method in Research in Marketing." Journal of Marketing 47, no. 4 (Fall 1983): 101–110.

In today’s evidence-driven world, there is increasing demand for researchers with the skills to design, conduct, and evaluate studies that help institutions and schools improve their decision-making ...

Editor’s note: This article is part of Teaching the Adult Learner: Practical Strategies for Higher Ed Success, a six-part series exploring how colleges can better support nontraditional students.