The razor brand said it has a responsibility to be inclusive. A father teaching his son to shave is a big moment for everyone, but the rite of passage can take on a whole new meaning for members of ...
Razors just got a whole lot sexier and a whole lot gayer! Gay Olympic diver Tom Daley is starring in a new Gillette Body and Intimate thirst trap...uh, we mean, ad that’s so hot you’ll be watching it ...
A new ad by Gillette shows a rite of passage moment shared between a father and son, who is transgender: the son's first shave. Gillette posted the new spot to its Facebook page on Thursday. In the ad ...
In a new partnership that just makes too much sense not to do, Razer has partnered up with Gillette Gaming to release a new limited-edition razor. The new blade was actually revealed clear back in ...
For men, there are essentially two types of disposable razors: those that have a flexible head, and those that don’t. The flexible head, which usually pivots about 90 degrees, allows the blades to ...
Representations of masculinity have long been fertile ground for advertising. In 1954, for example, Marlboro cigarettes introduced the Marlboro Man, a figure of a rugged cowboy who popularized a ...
For my day job, I own an ad agency called Cre8ive Empowerment. That’s important for you to know before I share my opinion on the controversial new Gillette ad, which boasts obvious #MeToo implications ...
Gillette has a new razor it thinks is so sharp that it required the company to return to the Super Bowl for the first time in 16 years. The Procter & Gamble men’s-grooming giant plans to use NBC’s ...
The new Gillette ‘Choose Your Game Face’ campaign highlights the game face grooming rituals of Toronto Raptors players Gradey Dick and Gary Trent Jr. TORONTO--(BUSINESS WIRE)-- Gillette, the world’s ...
NEW YORK (Reuters) - Procter & Gamble has overhauled its supply chain for the tiny, extra-thin strips of stainless steel in its Gillette razors to source from India, a move expected to help protect ...