On 20 April 2015, a new giant promotional video hit the big screens of New York Times Square. Reflecting the varied crowd passing below, the advertisement from the China-based game company NetEase ...

With the pirate-themed Sea of Remnants, Joker Studio and NetEase are staking a claim not just for their approach to design, but on what is possible in both the genre for storytelling, and the ...

NFTs absolutely boomed into the world, with advocates as diverse as top artists and Snoop Dogg. Non-Fungible Tokens were making headlines all over the place as huge names in the world of art and media ...

Chinese games giant NetEase ¥81.6 billion ($11.5bn) from its games division in 2023, according to its latest financials. This marked a 9.4% increase from 2022 when games generated ¥74.6bn ($10.4bn).