This holiday season, expect to see it all. In addition to online shopping, consumers will dip their toes into spending in the metaverse along with a return to stores. Image: elenabsl/Adobe Stock Forty ...

It’s early, but the metaverse has emerged as a new frontier for brands to explore new technological boundaries and connect with customers in novel ways. According to a study by McKinsey, 59% of ...

How did the retail industry go from physical, brick-and-mortar shopping to virtual shopping in the metaverse? First, we must take a look at the definition of the metaverse: "Accenture defines the ...

Creative Content Work’s Vlad Mulhem, technology and innovation director, referenced “Snow Crash” in a recent webinar where he talked about the importance of brands understanding and embracing the ...

The metaverse is now part of the curriculum. ByondXR, which offers an immersive virtual retail experience, created an exclusive course for the Fashion Institute of Technology, “The Business of Virtual ...

Accenture’s Annual Holiday Shopping Survey said that for the 2022 holiday season, consumers are exploring new ways of shopping, from live streaming to virtual worlds in the metaverse and buying and ...

In the last decade, advancements in technology have reshaped how retail companies do business. Following COVID-19, new and immersive technologies like virtual reality (VR), extended reality (XR) and ...

In my most recent CRM magazine column, I shared the story of the red “fire dress” to illustrate the ongoing integration between CRM, artificial intelligence, and the metaverse. I told the story of an ...

Flipkart has launched a metaverse offering for consumers to more interactively discover and shop new products, the latest bet from the Indian e-commerce giant as it experiments with web3 offerings to ...

Virtual shopping experiences are a precursor to what a fully interoperable metaverse could be, although the concept has yet to mature, according to a Forrester report shared with Retail Dive. The ...

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LAS VEGAS — Fiat has taken the car shopping journey to the metaverse. The brand in December debuted its Fiat Metaverse Store in Italy that offers consumers the chance to configure vehicles in the ...