Harness spring vibes with a fresh cologne—from zingy citrus to soapy floral.

OK, maybe I alternate between facial hair and freshly shorn, but I’ve been writing about grooming (and thus testing the best men’s aftershaves) for over a decade. These products are a ...

Elle Medico, men’s grooming expert at Paul Labrecque Salon & Spa, and dermatologist Samer Jaber both mentioned this tried-and-true liquid aftershave from Italian brand Proraso. Jaber says it’s ...

I've curated an edit of all of the best perfume for men, from new scents to popular classics. A good fragrance can boost confidence, evoke memories, and give his bathroom shelf a serious upgrade ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Why We Love It: Fueled by a hit of ginger, our testers loved this cologne's woodsy blend balanced with subtle bourbon vanilla. The scent was consistent and had excellent staying power on almost ...

when you see a term like ‘eau de toilette’ on your fragrance bottle or packaging, it’s all to do with concentration. It doesn’t necessarily determine the quality of the best men’s ...

Wear it at night for optimal effect. This version of Dior Homme, reimagined in 2020, is a modern take on the classic woody men’s aftershave. Crisp cedar and smooth cashmere wood take centre ...

Struggling for Father’s Day gift ideas? A new eau de toilette or aftershave is always a winner. Here are some of the most popular men’s fragrances to choose from… When is Father’s Day 2021?