Covers marketing strategy and product/ market planning systems ... 630:586 (PT)) This course also counts toward elective credit for the Supply Chain Management concentration. This course focuses on ...

From higher earning potential to in-demand skills, an MBA with a marketing concentration comes with a lot of benefits. Businesses in every industry need a marketing strategy to connect with their ...

In today’s market, most firms must integrate traditional and digital channels and media to achieve marketing synergies. This concentration focuses on expanding traditional marketing theories and ...