Fresh off launching a new Mane product line, the Ouai founder demonstrates hairstyles for all hair types and her go-to products — shop her recommendations and more. By Danielle Directo-Meston ...

Add Yahoo as a preferred source to see more of our stories on Google. “There are many factors that can contribute to hair thinning and loss,” Atkin says. “Genes, hormones, nutrient intake and stress ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

Add Yahoo as a preferred source to see more of our stories on Google. Procter & Gamble has entered the fast-growing prestige hair care market with an agreement to acquire Ouai, celebrity hairstylist ...

The Detox Shampoo is an absolute must-have, especially for those of us who like to go a long time in between hair washes and those who use a lot of styling products. This is just what you need to get ...

Protect your gorgeous mane from heat damage. This weightless, multitasking dry spray wards off frizz, and humidity, while leaving hair soft, touchable and residue-free. It's infused with the brand's ...

“Hair’s always been like the stepchild — the forgotten one. It’s really fun that people care now,” said celebrity hairstylist and entrepreneur Jen Atkin at WWD’s second annual Los Angeles Beauty Forum ...

Procter & Gamble has entered the fast-growing prestige hair care market with an agreement to acquire Ouai, celebrity hairstylist Jen Atkin’s hair care and lifestyle brand. Products from Ouai. Courtesy ...