DoubleClick, which delivers marketing messages to Web sites and monitors how many clicks they get, plans to announce Wednesday that it is setting up a Nasdaq-like exchange for the buying and selling ...
Google has 1,000-plus engineers globally working on display advertising, and now – to hear display ad product chief Neal Mohan tell it – all their hard work is about to pay off. In a presentation to ...
The DOJ and 17 states allege Google used acquisitions to dominate the $300 billion adtech market. A pitch deck outlines how the DoubleClick acquisition played a key role in Google's ad growth. As ...
If you've spent any time surfing the Web, you've probably been bombarded with adware or mobile adware, also known as "madware." These seemingly innocuous advertisements likely annoy you and your ...
Google Inc.'s long-anticipated acquisition of online ad service DoubleClick Inc. is expected to turn the Internet search leader into an even more powerful marketing vehicle that's fueled by better ...
Google and Microsoft took Capitol Hill Thursday as their rivalry spilled out during hearings on the Google's DoubleClick acquisition. Brad Smith, Microsoft's general counsel, will argue that there are ...
Q. I had a bunch of sites throw up a message that a doubleclick.net server needed me to upload a certificate. What was all that about? The symptoms were always the same: You’d be clicking around the ...
Three class-action lawsuits were filed this week against Net advertising company DoubleClick, alleging that executives and underwriters violated federal securities laws in connection with the ...
A federal court on Friday granted DoubleClick preliminary approval to settle all state and federal class-action lawsuits that charged it violated the privacy of Web surfers. The preliminary settlement ...
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