The non-alcoholic beverage market is booming right now: zero-proof bottle shops and bars are popping up across the country; a non-alcoholic beer brand is even taking over as the top selling beer at ...

Despite slowing sales in some segments, c-stores can win with a diverse drink assortment and instant-gratification promise ...

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Functional beverages are among the fastest-growing functional food segments. This is partly due to their perceived benefits for overall health and chronic disease prevention. A functional beverage can ...

Picture this—33 percent of global consumers now view beverages as their go-to indulgence between meals. It’s no longer just about quenching thirst; it’s about unlocking an experience, a moment of ...

Should non-alcoholic beverages that look or taste like beer and liquor be only for adults? Stanford researchers call for age limits on NA adult beverages, likening them to candy cigarettes. The market ...

Forbes contributors publish independent expert analyses and insights. Jess Cording is a dietitian and health coach who covers wellness. As alcohol intake has decreased, especially in younger ...

For those participating in Dry January, we've rounded up the best beverages that may just make you stick to mocktails for good For those of you participating in Dry January: Congratulations! As you ...

Starbucks is adding new high-protein beverages to its menu as a way to entice more diet- and fitness-focused customers. Beginning on September 29, new Protein Cold Foam and Protein Lattes will be ...