The Alvarez guitar brand was born in 1965 as a result of a collaboration between the St Louis Music distributor in the US and master luthier Kazuo Yairi in Japan, whose aim was to import good quality ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Alvarez has never been interested in selling boutique guitars at extortionate price points.

Tech Guitar Center just dropped its biggest sale of the year, with thousands of discounts and up to 40% off for Black Friday Guitars Who needs Prime Day when you can indulge in Guitar Center's epic ...

A local student is continuing to hone his musical skills thanks to a generous donation. Thomas McCarty, who attends Foyil Music Studio in Owasso, was recently awarded a 12-string Alvarez guitar from ...

Since he was 14, José Alvarez has been on a quest, mixing his love for blues guitar with new, exotic flavors — Cajun, soul, folk and his own style of Tex-Mex six-string. Today he’s a Grammy-award ...

Robert Alvarez and Adrian Rivas both started playing their respective instruments — guitar and drums — at the age of 12. They shared a love of rock, especially the heavier kind, like grunge and metal.