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You’ve seen rebrand, now here’s 1st new Jaguar EV
Jaguar's controversial rebrand was 'brilliant' after all, some ad veterans say. Others aren't so sure.
Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success will take time to measure.
Jaguar unveils polarizing concept EV as part of its rebrand
Automaker Jaguar hasn't been getting much attention in recent years, but boy has that changed in the last few days! Last week, the company announced that it had chucked out its roaring cat design in favor of a Bauhaus-esque minimalist logo that was met by the public with a fair degree of shock.
You’ve seen the rebrand, now here’s the first new Jaguar EV
After Jaguar’s relaunch was engulfed by the biggest social media pile on in automotive history, here’s its first new car: the Type 00. This electric design concept looks so ex
4d
on MSN
Jaguar’s woke ad shows just how out of touch companies are with consumers
There was something telling in the latest example of idiotic and woke corporate virtue signaling that came courtesy of ...
6h
on MSN
Jaguar releases 'fearless' Type 00 concept as company steers into new rebrand
On Monday, the luxury vehicles company unveiled its Jaguar Type 00 concept model at Miami Art Week calling the electric ...
NBC New York
1d
How Jaguar plans to save itself
"The eyes of the world are upon us at this point in time, which is exactly what we wanted," said Jaguar's managing director ...
1d
on MSN
Jaguar’s pink, ‘woke’ electric car slammed by Gen Z: ‘What on Earth is Jaguar thinking?’
The EV-only hot wheels are seemingly the latest part of Jaguar’s seemingly “woke” rebranding campaign to win over Gen Z, ...
Electrek
1d
Jaguar embraces spotlight after radical $100K luxury EV concept sparks backlash
After revealing its new Type 00 electric vehicle concept this week, Jaguar has been the center of the spotlight.
2d
on MSN
‘It won’t be loved by everyone’: Jaguar defends new ‘Barbie pink’ electric car
Jaguar has defended its new “Barbie pink” car, saying that it “won’t be loved by everyone” because it is “fearlessly creative ...
1d
Jaguar reveals 'Type 00' concept car, first under controversial new brand identity
Automakers routinely use concept vehicles to gauge customer interest in designs or show the future directions of vehicles or ...
1d
on MSN
New Jaguar car redesign sparks more 'woke' backlash: 'It's a pink Batmobile'
The Jaguar car brand faced renewed backlash over its “woke" modernist direction after designs for a new pink all-electric ...
Newsweek on MSN
1d
Jaguar Rebrand Called 'Disastrous' as Focus on Diversity Comes Under Fire
Jaguar holds a reputation for targeting male car drivers—and ones with plenty of money. For instance, the company's "Good to be Bad" campaign in 2014 featured British male actors such as Tom ...
Autocar India on MSN
1d
New Jaguar EV India launch by 2026
Jaguar’s new all-electric 4-door GT, based on the Type 00 concept, will be unveiled by late 2025 and arrive at showrooms ...
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