Meta introduces advertising to WhatsApp
Digest more
9h
Newser on MSNIn Break With Tradition, Ads Are Coming to WhatsAppWhatsApp, long known for its ad-free messaging, is about to break with tradition and introduce advertisements for the first time. WhatsApp, owned by Meta, announced that ads will soon appear in the app's Updates section,
The monetisation tools being introduced include optional paid subscriptions for Channels, promoted Channels in the Discovery section, and advertisements embedded in the Status feature, WhatsApp’s answer to Instagram Stories.